Not a person was smiling; they all had a frown.
The mall doors were all locked; they were guarded with care;
In hopes that hoards of shoppers would soon arrive there.
The clerks stood ready, all dressed in holiday red,
While visions of full registers danced in their heads.
Then mama in her PJs, and I in my vest,
Climbed out of our tent, ahead of the rest.
Now out in the parking lot, arose a clatter,
We all turned to see just what was the matter.
In unison we craned our necks longing to see,
Yet keeping our place in line we wanted to be.
The red and blue lights from the top of the car,
Proved a dignitary was close, coming from far.
When what to our disbelieving eyes should appear,
But the CEOs of ev'ry store we held dear.
They spread through the crowd, somewhat panicked and thick;
They jumped up on a stage, erected so quick.
An emcee appeared, and out of the car he came,
And introduced them-called them each by name.
From Macy's, Best Buy, Target, Wal-Mart and more,
Kmart, and Dillards, Kohl's and one other store,
To the front of the line, to the end of the mall,
Now please listen to us, please listen to all.
Christmas gifts for the family are all very fine,
But this is the year you must all draw the line.
You see, it's not the cash or the size of the box,
And it's not the money; why put yourself in hock?
Rather, it's the time you will give that means the most,
It's the stories you tell, the occasional toast.
So dash away, dash away, dash away all;
On to your houses, now leave this here mall.
Off the stage strode the CEOs one and all
From their limos on cell phones they all made a call.
Christmas time is just perfect for lots of nice presents,
But what family needs most is your generous presence.